Rue Désirée, a Lyon woman at heart, loves Beauty and Cool, Leather and Rock. Through its products, the brand offers luminous leather goods with a selection of shiny skins and quirky and joyful proposals that are always chic and timeless.
A vision that the designer wishes to share with her clients. Listening to them, she likes to highlight the uniqueness of each one by personalizing their bag. From N.W.A to Madonna: a single slogan 'Express Yourself'!
The sources of inspiration for RUE DÉSIRÉE are found in the creations offered; the fashion that rocked my childhood, leather, sewing, hats. From these images that permeate me, I create and mix with this happy nostalgia a touch of pop and rock with bright colors.
Keeping an elegant look with the modernity of today offering simples and casuals designs.
Since childwood, in the family house in « les pierres dorées », surrounded by my grand-mother and aunts experts in sewing, i look on and learn.
Okay, let's admit, with occasionally misfire. Yes yes, that's happen !
Later on, i got badly addited to leather which for me is the noblest and the most rock material. Leather goes through the years, it is a symbol of style and brings to Rue Désirée's products this timeless touch.
The combination of these two passions – cause yes, I collect : french beret, cloche hat, chapka, rain hat, Stetson... and leather jackets : in black, red, pink, green, brown, navy... oh my !!! - brings me to create those series that you can see.
I found my inspiration in french fashion, from sunday outings in « les Jardins du Luxembourg » to the 80's, using fabrics as a lining which is telling a story ; sometimes funny and unconventional, sometimes retro for a vintage pinch or sometimes just poetic. The love and pleasure of imagining beautiful accessories made from the finest fabrics and material, while maintaining respect of Skilled craftsmanship, which gives these products an unmistakable, retro-style and symbolic appearance.